Monthly Campaign Report
Love Saro
Here is a plain-English breakdown of how your digital advertising performed this month — what we did, what worked, and where we are headed next.
About This Campaign
This month, your ads ran across two types of channels. Search ads showed up on Google when people in Colorado actively searched for jewelry services — things like "custom jewelry near me" or "permanent bracelet." Social ads ran on Facebook and Instagram, placing your brand in front of people who match the profile of a Love Saro customer, even if they were not actively searching. Together, these two approaches cover both people who are ready to buy and people who just need to discover you first.
Your ads reached a lot of people — and turned into real leads.
Total People Reached
0
Nearly 29,000 people in Colorado and beyond saw your ads this month across Google, Facebook, and Instagram.
Total Clicks to Your Website
0
Over 500 people were interested enough to click through and visit your website to learn more.
Leads Generated
0
7 real people submitted their contact information and expressed interest in booking with Love Saro.
Click Rate
1.81%
For every 100 people who saw your ad, nearly 2 clicked on it. This is a strong result for the jewelry industry.
How Your Ads Performed — Step by Step
People who saw your ads
28,851
People who clicked to your website
523
People who became leads
7
People searched for jewelry — and found you.
When someone in Denver types "custom jewelry near me" or "permanent bracelet" into Google, your ads show up at the top of the results. This month, your search ads were seen 10,643 times and generated 302 clicks — a click rate of 2.84%, which is well above average for the jewelry category.
252
Google Clicks
Primary driver of traffic
10,643
Total Impressions
People who saw the ad
Top Search Terms That Drove Clicks
Solid Gold Permanent Bracelet
94 clicks
1,462 views
Sterling Silver Permanent Jewelry
74 clicks
1,250 views
Gemstone Jewelry
38 clicks
2,110 views
Custom Jewelry
20 clicks
950 views
Custom Jewelry Experience
16 clicks
229 views
Natural Gemstone
11 clicks
535 views
Love Saro
11 clicks
158 views
Engraved Jewelry
8 clicks
750 views
Your brand showed up in thousands of feeds.
Your ads ran on Facebook and Instagram alongside content your ideal customers were already browsing. This month, the social campaign reached 18,208 people and drove 221 clicks back to your website. We also ran retargeting ads — meaning people who had already visited your site saw your ads again, keeping Love Saro fresh in their minds.
15,284
Facebook Impressions
Main feed placement
2,924
Instagram & News Feed
Premium placements
191
Link Clicks
Direct website visits
7 real people who want to hear from you.
This is the most important number in the whole report. These are not just clicks or views — these are real people who took the time to fill out a form and say they are interested in Love Saro. The leads came in steadily throughout the second half of March, which shows the campaign was building momentum.
Lead Timeline
7 Total LeadsAudrey
(720) 512-9881
Kee
(303) 506-8105
Gary
(720) 499-3334
Erika
(917) 859-1564
Patrick
(720) 326-9660
Jack
(720) 292-4431
Kelly
(970) 326-5069
Reaching the right people in the right places.
Your ads were targeted to the Denver metro area and surrounding Colorado communities — the people most likely to visit your studio. Here is a breakdown of where your impressions and clicks came from.
Top Locations
Denver, CO
6,083
views
162
clicks
Aurora, CO
1,128
views
43
clicks
Boulder, CO
848
views
41
clicks
Littleton, CO
757
views
10
clicks
Arvada, CO
278
views
4
clicks
Here is how we keep the momentum going.
Follow Up With Your Leads
You have 7 people who raised their hand and said they are interested. A quick, personal follow-up call or text within 24 hours dramatically increases the chance of booking an appointment.
Put More Focus Behind What's Working
Searches for 'solid gold permanent bracelet' and 'sterling silver permanent jewelry' are driving the most clicks. We recommend continuing to optimize toward these high-performing terms to keep the traffic strong.
Re-Engage People Who Visited But Didn't Book
We can show ads specifically to people who visited your website but haven't booked yet. This keeps Love Saro top-of-mind and gives them a second chance to take action.
Heard Digital Marketing
Questions? We are always here to walk you through the numbers.